Mission Statement:To provide and enlighten
small to mid sized business owners with the services/ products
and information they need to become successful online.
 |
In This Issue: |
|
<*><*><*><*><*><*><*><*><*><*><*><*><*><*>
Top SPONSOR MESSAGE
<*><*><*><*><*><*><*><*><*><*><*><*>sponsor
adv/
"Ad Words Generator"
The ultimate tool to creating H0T Selling Adwords Ads.
This software will have your campaigns running on auto
pilot in no time.
http://tinyurl.com/6qe64 |
 Note
From Merle: |
Hi Kids,
Happy Monday! Are you feeling all wired
up ready to tackle another week? If not, after reading
this issue I'm sure I'll have inspired you. If not go
have a drink that inspires everyone. (LOL)
I'm feeling a bit upset today. I found out
last night that someone had taken one of my articles and
slapped his sig line onto it and passed it around the
Net. People, People, this is not how you win friends and
influence, who else but, more people. Someone pointed
it out to me and when I took a look, there it was with
his copyright on it. Now why with all the free content
floating around the net would you feel the need to steal
from someone. Naturally I wrote to the scoundrel but so
far he is non-responsive. I guess the "Cat must have
his tongue". I know I'd like to chop it off about
now. Have you ever been in this position? and if so what
did you do about it? Please post your responses to me
directly or on the discussion board.
The biggest buzz online this past week was
John Reese. Now I'm going to tell you up front I'm an
Affiliate and yes, I do make a commission from getting
people to buy it. If that's a crime, I confess. What bothers
me is all of the negative talk on discussion boards about
him. The man is brilliant. I mean, he made over a Million
Dollars in 24 hours. How many people can do that? So why
are so many folks so quick to cut him down? One word:
JEALOUSY. Envy is the green eyed monster and many times
when it has you in its grips you won't even realize that
it's what is driving your negativity. We should all be
proud of John and happy for what he has achieved, but
if you spend any amount of time on the various marketing
discussion boards you'll find many bashing him. Not nice.
Attitude is part of the game of Life and if you can't
get that right then you'll fail at most everything else
you attempt.
John has put together a very valuable course.
I know this because I have it. There is so much material
I've been spending the past week going over it and I'm
very impressed. Now if you know me at all you know that
it takes a lot to impress me. Well, sometimes a man in
a tight fitting pair of jeans....but hey that's another
story. Anyway, if you're trying to market/promote a website
and you want to learn the right way to do it I highly
recommend you pick up John's course. It contains everything
it took me over 7 years to learn on my own. The course
is golden. Check out the details at... http://www.mcpromotions.com/johnreese.htm
Even if you don't plan on buying the course
you should stop in and watch some of the fr.e videos and
study the sales letter. The copywriting is top notch and
if you print it out it's over 76 pages. Now that's some
long copy. Study it, learn from it and become your own
success story.
If you still have not signed the petition
for the abused dog that had to be put to sleep. Please
read the details and sign today at http://tinyurl.com/4we4z
If you'd like to send in your comments please do and
maybe
I'll feature your feedback next.
As always send any comments or suggestions
to:mailto:merle@mcpromotions.com
***This Issue's Free Ad Contest Winner***
Today's contest winner for a free ad in
this ezine is: Frank Sanford. Send in your ad and I'll
get it in the next issue.
If you'd like a chance to win fill out the
survey by clicking on the link at the bottom of this ezine.
A winner is picked for every issue.
Thanks again for joining me.
Warmest Regards,
http://www.MCPromotions.com/
http://www.EzineAdAuction.com/
http://www.MerlesWorld.com
|
| Discussion
Question of the Week: |
"Have you ever had someone steal your
work/writings and claim it as their own? and if so what did
you do?"
To POST your comments hop over to the board
at..
http://www.mcpromotions.com/webbbs/config.pl
I look forward to reading your comments. No Spam
it will be deleted. You'll find some great resources in today's
ezine so what are you waiting for....Let's go.....
<*><*><*><*><*><*><*><*><*><*><*><*><*><*>
SPONSOR MESSAGE
<*><*><*><*><*><*><*><*><*><*><*><*>sponsor
adv/
"Launch Your Own Network Of Niche
Website!"
Increase YOUR INCOME and INSTANTLY SEARCH 11,400 ClickBank
products. Get your own Pro Storefront and let customers
easily browse through all products listed on ClickBank.
Most storefronts only give you a measly 5% of the items
sold through ClickBank. We give you "one hundred"
percent of everything!
http://www.eztrackz.com/tracking.aspx?id=19123
|
|
1) Marketing News |
5-Google rises in market debut after bumpy IPO
http://tinyurl.com/4t4wj
-------
Judge Rules File Sharing Software Legal
http://tinyurl.com/66aaos
--------
Understanding Overture's 3 Match Types
http://tinyurl.com/5he5f
--------
Sneaky Ways to Insert Keywords
http://tinyurl.com/7xqvo
------
Yahoo Starts to Blog
http://tinyurl.com/59vqh
------
Sender ID Before Standards Body
http://tinyurl.com/5oz8y
------
Can Sp.m Act: FTC Seeks Comments on Proposed Rules
http://www.learnsteps4profit.com/npr.html
|
2) Feature Article |
|
"Overture: So Much More Than Pay Per Click"
Overture is known for being the Leader
in "Per Per
Click" (PPC). Owned by Yahoo, Overture advertisers
can reach over 80% of Internet users. If you take a
closer look and pop the hood, you'll find a whole
suite of useful tools for Marketers.
1) Precision Match: This
is where Overture began,
back when it was known as GoTo.com. Precision Match
is the original "bid for keyword" search engine,
and it's still a core utility for Overture users.
You select your keywords/phrases and the amount
you want to pay per click and you are only charged
that amount when someone clicks through to your
website.
Overture has relationships with Yahoo,
MSN,
Altavista, Infospace and others. By bidding
into the top three positions, you'll also enjoy
exposure on those top search engines as well
under what's called "Sponsored Listings."
For more, see...
http://tinyurl.com/57s79
2) Content Match: Unlike
"Precision Match,"
where your listings appear on search results
pages, "Content Match" displays your listings
alongside articles, product reviews, etc.
Currently these listings appear on many of
Yahoo's content areas (including Entertainment,
Finance & Shopping), MSN content areas (including
Money & Tech & Gadgets), and other online
destinations.
Your listing will only appear on Content
Pages
that are relevant to your service or product. For
example, if you sell fishing gear, your listing
might appear on a web page that contains articles
or other information on how to be a better
angler.
You can set your bids for Content Match
separately
from those on Precision Match, giving you the
opportunity to track results to see which type
is converting best for you.
If you use "Precision Match,"
Content Match can
be turned on or off from within the control
panel. For more on this, see...
http://tinyurl.com/6o32l
3) Local Match: If you want to target
customers
in a certain geographic area then you'll want
to take a look at "Local Match." This would
be
perfect for Mom and Pop operators or those
who sell products and services to a local crowd
only. There is no monthly minimum, with the minimum
bid of only 10 cents per click. This service can be
used by those who don't have a website, as
Overture sets up a landing page for users of this
service. Called a "Locator Page," it displays
a
map, store hours and a link to your site (if you
have one).
Local Match listings appear on CitySearch, AltaVista,
Yahoo, AllTheWeb and more. For more on Local Search,
see http://tinyurl.com/5o8ro
4) Marketing Console: Helps you to
measure all of
your online marketing campaigns so you know where
you're getting the best return for your money. Track
your Pay Per Click Bids, email ads, banner ads,
affiliate program and more. This site will also tell
you how well your website is converting leads to
actual sales. To use this service, you'll need to
paste some JavaScript code onto your pages.
Depending on the package chosen, pricing starts
at $149.00 a month and goes up from there.
For more on Marketing Console, see:
http://tinyurl.com/2jpxj
5) Site Match: This is a component
of Yahoo's Search
Content Acquisition Program. By submitting to "Site
Match," you'll ensure your pages are reviewed and
included in Yahoo, AltaVista, AllTheWeb, and others.
Your site will not be shown under "sponsored listings,"
but appear in the main body of the search results
pages. You must pay an annual fee for inclusion,
which is $49.00 for the first URL and a cost per
click for each click thru of $.15 to $.30 depending
on the category chosen. See this page for more:
http://tinyurl.com/5hlmn
6) Conversion Counter: Free tool
that tracks the
number of conversions that are generated from
your keywords listings at Overture. A conversion
happens when someone enters your site and performs
an action, such as buying something or signing up
for your ezine or free report.
To use "Conversion Counter," you'll need
to sign up
for it in Overture's Control Panel, then copy some
HTML code onto one page of your site (generally
the sales confirmation page).
7) Merchant Solutions: Since Yahoo
owns Overture,
you'll also find a variety of tools for small
business owners, such as:
A) Shopping Carts
B) Web Hosting and Email Accounts
C) Domain Name Registrations
For more details, see:
http://tinyurl.com/6a66s
As you can see, Overture has come a long way from just
offering a "one size fits all" Pay Per Click
Solution.
By utilizing their variety of tools, you'll increase
your website exposure and spend your marketing dollars
more wisely.
********************************************
Merle http://www.EzineAdAuction.com
"Where some of the BEST Deals in Ezine Ads are
Made"
Buy & Sell Ezine Ads in a live auction setting!
Publishers sell off your excess inventory and Buyers
pick up some Fantastic bargains. Go now.
******************************************** |
<*><*><*><*><*><*><*><*><*><*><*><*><*><*>
SPONSOR MESSAGE
<*><*><*><*><*><*><*><*><*><*><*><*>sponsor
adv/
Who Else Want To Build A Website Today,
Launch Tomorrow& Profit By Next Week. Get The #1
Best-Selling Internet Business Manual. Revised &
Upgraded With 60 New Lessons, Case Studies & Secrets
To Drive Your Business To Profits In 2004 & 2005.>>>
Send email - mailto:bizmanual@moneyclicking.net
DO IT NOW!
|
|
3) Net Hot Spots |
Live Free Webcasts
Listen to some of the top Net Experts in association
with the World Internet Summit.
http://www.worldinternetwebcast.com/archives.html
---------
Free White Papers
You'll find an interesting variety of white papers
to download free here. Titles Include:
"Why Spammers Spam" is an incredible
insight into
the American spam.er scene.
"Can Laws Block Spam?"
A decent analysis of the recent Can Spam Act
"The Anti Spam Solution Guide"
Purchasing Spam Solutions
http://www.vircom.com/Products/Modus3/Whitepapers.asp
----------
AdRants
Are you into Blogs? Here's a different one for
you.
From the mouth of the Blogger himself.
"Reporting on the brilliance and idiocy of
the media
and advertising industry, Adrants offers subversive
comment on the questionable, the absurd, the new
and the noteworthy. Everything from new campaign
launches to useful facts and figures to odd little
items from the fringe are delivered with wit, humor
and sarcasm."
http://www.adrants.com/
|
4) Sites to Help |
Overture 101
I've been using Overture for years, back when
they
first started out they were the very first PPC search
engine and they were called "Goto.com". I stumbled
across this excellent section of their site strictly
for advertisers who use their service. There are some
excellent resources, downloadable workbooks and more.
I highly recommend this to anyone who wants to learn
more about Overture and getting more out of your
advertising dollars.
http://adcenter.overture.com
---------
Search Google Research Answers
A lot of people don't know that Google has a whole
team of researchers ready to delve into any topic
you need more information on. Markcus has developed
a neat tool that allows you to search previous
answers by topic or keyword.
http://tinyurl.com/3pwgc
--------
Article Directories
If you write articles and distribute them online
for website traffic you'll love this resource.
Plenty of free article directories where you can
submit your articles until the cows come home.
http://tinyurl.com/6pf73
<*><*><*><*><*><*><*><*><*><*><*><*><*><*>
SPONSOR MESSAGE
<*><*><*><*><*><*><*><*><*><*><*><*>sponsor
"Find Out What the Hot Sellers are at Ebay"
Use Hot Item Finder to generate all the current HOT
ITEMS! as well as find all the Popular Search terms for
each category, in REAL TIME!! Search in eBay's™
Current auctions and Completed auctions
http://tinyurl.com/3xhdm
|
**** QUICK TIP***
------------------------------------------
Pay Per Click S.E.
If you're not using PPC search engines you're
missing out on a lot of traffic. But don't think
you only need to use Overture or Google Adwords.
For best results use both. By utilizing the power
of Overture and Google you'll be represented on
99% of the major search engines.
|
5) Site Promotion Software & More |
Google Adds New Feature to its Toolbar
New! Browse by Name - save time by typing names
instead of URLs in your browser's address bar
http://toolbar.google.com/
--------
Blog Search Engines
If you have a Blog you need to get the word out
and
one way to do that is to get it listed in Blog
Search Engines and Directories set up for that
purpose.
http://www.aripaparo.com/archive/000632.html
--------
The Daniel Brandt Toolbar
"For those who want the good data without
letting
people know who they are. Get Google PageRank, Yahoo!
Backlinks, & Alexa traffic rating while remaining a
secret squirrel." Find out where your website ranks.
http://www.seobook.com/archives/000415.shtml
<*><*><*><*><*><*><*><*><*><*><*><*><*><*>
SPONSOR MESSAGE
<*><*><*><*><*><*><*><*><*><*><*><*>sponsor
adv/
Here's a handy system that I used to generate free traffic
to my site like clockwork... These are traffic tha I normally
would not get...
http://www.vapinternational.com/go/go.php/mcp
(1X) |
|
6) Ebook & Ezine Resources |
"Are You an Ezine Publisher?"
Are you tired of constantly looking for new content
for
each issue? Search no more. Browse our huge database
of FREE articles written by some of the Net's Top Experts.
Browse now at.... http://www.Family-Content.com
|
7) Other Valuable Ezines- Ad Swaps |
If you would like to swap ads send your ezine
information
to mailto:swap@mcpromotions.com
"Merle's Mission Ezine"
Merle's Mission is published twice a month and
is
geared towards webmasters and those who own their
own website. Contains software, free e-books, website
tips and tools, design resources and much more that
will help you build a better website. You'll never
be at a loss for content ideas if you subscribe now!
http://MerlesMission.com
<*><*><*><*><*><*><*><*><*><*><*><*><*><*>
SPONSOR MESSAGE
<*><*><*><*><*><*><*><*><*><*><*><*>sponsor
adv/
Make up to $5 to $150 an hour. Excellent job for moms. Make
Extra Cash Monthly - EASY! http://www.dontbepoor.com/paidsurveys
(1X) |
|
9) Important Info- How to Unsubscribe |
If you are not a subscriber and would like to
be please send mailto:subscribe@mcpromotions.com
If you would like to be taken off our mailing list
Click Here.
Read Past Issues Here....
http://www.MCPromotionsPress.com
http://www.MCPromotions.com
Merle's Cyber Promotions - Send comments to Merle
Tell me what you like, what you don't like, ask me a question
or suggest a topic for a future issue.
*PLEASE DONATE*
If you enjoy this ezine and feel you have gained
valuable information from it please donate through the Amazon
Honor System. Your donations will help to keep this ezine
and the website FREE and help buy "the boys" more
dog cookies ....go to.... http://tinyurl.com/2ji9
Would you like your Ad featured in this ezine?
It will be viewed by over 3400 subscribers. My list is clean.
If you're email bounces you'll be unsubscribed the very first
time it happens.
**Solo Ads Also Available**For current ad rates:mailto:ad_rates@mcpromotions.com
***************************************
I am currently in need of testimonials for this ezine. Send
to mailto:testimonials@mcpromotions.com
*********Win a Free Ad in This Ezine:*********
If you still haven't taken the demographic survey
you still can and you'll pick up a free gift in the process
and be entered to win a FREE ad in this ezine- Drawing held
every two weeks.Go to http://www.advancedsurvey.com/
and type 8244 into the "take a survey" box on the
right hand side.
PS. One other note if anyone is in need of a
programmer for simple script installation or anything else
contact my guy David
Black he's wonderful and I highly recommend him. Just
tell him what you need and he'll dash off a quote to you.
He also does website hosting with superior customer service.
I love this guy!
----<<>>----<<>>----<<>>----<<>>----<<>>----<<>>
If you'd like my online marketing articles to appear "like
magic" on your website check out my Free
syndication feed.
----<<>>----<<>>----<<>>----<<>>----<<>>----<<>>-
Disclaimer. The information contained in this
archive is provided 'as is' without warranty of any kind.
The entire risk as to the results and the performance of the
information is assumed by the user, and in no event shall
Merle's Cyber Promotions be liable for any consequential,
incidental or direct damages suffered in the course of using
the information in this archive. Use of the information contained
in this archive are governed by their respective license agreements
and may contain restrictions on use. This newsletter is for
informational purposes only. We respect your privacy and do
not share our mailing list with anyone. of any kind. All comments
in this newsletter are the opinion of the publisher only.
Copyright 2001-204 All Rights Reserved
